Thursday, July 8, 2010

Taste pioneer in the Japanese Beef Bowl

To spoil the tongue of the people of Indonesia, beef Bowl Restaurant famous in Japan, Yoshinoya has opened branches in Jakarta. Come on, once tasted this dish before and chase preceded others!

Yoshinoya is the 'Quick Service Restaurant "or fast-food restaurant in Japan, which has stood since 1899. Their first store is located in the Tsukiji fish market, which is very famous tourist destination in Tokyo and still serves loyal customers to date.


Beef bowl or is there Thurs gyu, donburi is a type of Japanese food. Usually a bowl of white rice that is placed sliced beef and onions are tender belly with soy sauce and sugar. As seasonings are added frequently pickled ginger (benishoga), a blend of spices and peppers called shichimi raw chicken or eggs, to taste.

Gyu Thurs embryo existed since the Meiji era, called gyumeshi, a bowl of rice sprinkled with the remaining slices gyunabe meat (beef braised in soy sauce and sugar). At that time, Japanese often hear strangers calling his dog: "Come (here)."

However, according to Japanese hear, "come" sounds like "Kame" and foreigners suspected of being called a dog named Kame. Of a dog named Kame, reportedly born kamechabu, chabu (food) for the Kame of rice mixed with the remains gyunabe not be eaten.

Yoshinoya Meanwhile, a branch opened with the popularization of the franchise system gyu Thurs as food of the people in the second half of the year 1970. The same food was served with a gyumeshi other franchise restaurants like Yoronotaki, Matsuya, Sukiya, and Kobe Ranputei.

In Japan, the presentation in the restaurant Yoshinoya gyu Thurs know the two terms, namely tsuyudaku and negidaku. Tsuyudaku means fed rice broth, while rice is given negidaku means onions. At Sakura's business, Yoshinoya has had the store up to 1,000 units. Not surprisingly, this restaurant is the number one supplier of beef bowl and a pioneer there.

Places to eat would be more than 200 million servings of beef Bowl years to sell. Now the branch has expanded to 1400 outlets in major cities around the world, including Los Angeles, Las Vegas, New York, Hong Kong, Shanghai, Beijing, Singapore and Bangkok.

Yoshinoya since June 25 officially opened the first stores in Indonesia, precisely located in Grand Indonesia Shopping Town, Fountain Area, West Mall, Level 3A-17, Central Jakarta. In the country, the restaurant is managed by PT Multi Rasa Nusantara.

According to Marketing Manager of PT Nusantara Dora Multi Sari Rasa Army, since its first appearance in Jakarta, Yoshinoya has been in great demand. Long line of lovers of this dish looks timeless. This can not be separated from the greatness of the name of this restaurant in the place of origin.

"Since its official opening, I see the queue for the visitors in the restaurant we always kept long and snaking throughout the day. The possibility that many who have tasted the dishes Yoshinoya in Japan in college or work there or maybe in other countries so desire and will to enjoy here, "said Dora.

According to Dora, the guests in the restaurant was almost orange hues come from all walks of life began to schoolchildren, housewives, students, office workers, young families. They seem willing to wait long for just a taste of delicious food at Yoshinoya.

"But because of its place in Grand Indonesia, was much higher and middle classes, particularly office workers, but his basic all circles, including the beef bowl. In fact, some of Bekasi willing to eat here," added Dora.

Dora said that there are many visitors who come to him complaining because the services in place is not as fast as other fast-food restaurants. However, he explained that because beef bowl dishes set directly on the spot when the guests. That way, the warmth and freshness are maintained.

Even so, he said, fans of beef bowl in Indonesia was still a lot. It is certainly surprising. Flavor that fits on the tongue and with the support of the atmosphere, service, and comfortable place to eat, a number of factors which are the main attraction of the restaurant with the motto "Tasty, low price and quick" so culinary connoisseur hunting .

"I see, but not with meals, the visitors kept coming. It felt so happy, according to many pencintanya Yoshinoya. Hope can continue, and nobody threw a complaint with the service we already offer," says Dora.


http://www.okefood.com/read/2010/07/08/303/350931/303/cicipi-pelopor-beef-bowl-di-jepang

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